Services

What should a writer or designer do for you? Above all, understand your goals and deliver cost-effective solutions. JHWM does, with just the right mix of copywriting, design, and other marketing services backed by Jim Hinckley’s 20-plus years of work with clients such as Sprint, Nissan, AT&T, Visa, and other corporations, as well as many smaller companies.

JHWM’s services are especially helpful to growing B2B service companies, and others with little or no in-house marketing staff. Looking for a specific service? Type it into the Search box below:

VehicleServices of JH Web Marketing
Web Sites / Web Content

  • Strategic planning, writing, designing, and hosting of web sites

  • Content updates, including changes to text, graphics, video, audio

  • Testing (A/B or multi-variable) of site content using Google tools

  • Analytic reports of visitor activity
Social Media and Blogs

  • Strategic planning, writing, and design of social-media pages

  • Content updates, including changes to text, graphics, video, audio

  • Testing (A/B or multi-variable) of site content using Google tools

  • Analytic reports of visitor activity
SEO / Pay-Per-Click

  • Keyword research based on industry-leading tools

  • Recommendations for optimizing on-page and off-page factors

  • Planning and daily management of Google AdWords campaigns
Email Campaigns

  • Planning and writing of subject lines, body copy and landing pages

  • Design and hosting of landing pages

  • Design of graphics to be used in HTML emails

  • Campaign management and analysis of results
Web Audio / Video

  • Planning, scripting, recording of interviews with customer, executive

  • Screen-capture videos with audio narration

  • PowerPoint videos with audio narration, music, graphic effects
Direct Mail

  • Strategic planning of test cells, list selects, and creative

  • Copywriting and/or design of mailer, including stock-image sourcing

  • Print-production management

  • Response tracking/analysis
Brochures / Print Ads

  • Strategic planning of brochure or print campaign

  • Copywriting and/or design, including stock-image sourcing

  • Media recommendations and placement for print ads

  • Print-production management and ad-response tracking
Newsletters

  • Strategic planning of newsletter content

  • Copywriting and/or design of newsletter, including stock images

  • Print-production management

  • Editorial calendar planning and management
Publicity / PR / Articles

  • Strategic planning of article topics

  • Copywriting

  • Recommendations on editorial placement

  • Editorial calendar planning
White Papers

  • Strategic planning of white papers

  • Copywriting